Corporate headshots: the do’s and don’ts. Here are some suggestions on what you must not do and some tips on what to do.
Our first ‘Do’ is to hire a professional corporate headshot photographer. Don’t just search for a professional photographer who takes great photos; you need someone who captures corporate headshots on a daily basis. There are lots of great professional photographers who do fabulous work, but don’t be drawn to a particular photographer because you like their landscapes; you need a professional corporate headshot photographer who knows how to direct you when it comes to posture, stance, wardrobe and expressions. These four points are what can make all the difference when you want to look professional in your new corporate headshot.
Another ‘Do’ is to research the kind of professional corporate headshot you want to end up with. Look at lots of professional corporate headshot photographers’ work and find samples you can discuss with the photographer prior to the shoot. You need a wardrobe guide, and you need to consider what kind of background you require. There are four types of backgrounds. First is plain white, which is the most common. The dark style of background is less popular but very striking. The third type is an office background, which makes you look like you are busy and industrious. The fourth kind is a cityscape background showing the city you work in and locating you as a Londoner.
Corporate headshots: the do’s and don’ts. Now we move onto the ‘Don’t’. Never, and we mean never, use a selfie. Just do not do this. We understand you will save a few quid and that it is quick and easy, but this is the quickest and cheapest way to make you look unprofessional. Also, corporate headshots are normally seen on the ‘about us’ or ‘meet the team’ page on your corporate company website, and they will look inconsistent and very amateur.
Another ‘Don’t’ is never use a holiday photo of yourself. You might look happy and tanned, but this is a holiday snap and, therefore, not right to be used for business. Remember, your corporate headshot is the first thing new or potential clients will see when they want to put a face to your name. We have said it so many times. You don’t get a second chance to make a good first impression.
If you have any questions about corporate headshots: the do’s and don’ts, please get in touch.